Business report Essay Example | Topics and Well Written Essays - 2000 words - 1

Business plow - Essay standardIn order to get a clearer picture, the SWOT analysis is carried out on the Guardian Newspaper, which is a perfect example for the newspaper industry in the developed world. Lewins force filed analysis was so carried out on the impact of the internet on the industry especially sine is the most world-shaking factor affecting the newspaper industry today. Finally, drawing from the force field of operation analysis, the report discusses the reasons for the continued step-up of the industry in India, which is largely due to the low penetration of internet services in the country. plank of Contents Contents Page 1. Executive Summary.2 2. Introduction..4 3. PEST Analysis of the Newspaper patience.4 4. SWOT Analysis of the Guardian Newspaper..7 5. Lewins Force Field Analysis..9 6. Newspaper assiduity Success in India.11 7. Conclusion..12 8. ... here has been falling circulation in New Zealand, Australia, Latin America, Western Europe, and the US for the last few decades, although there are rising sales, for example, in India. This decline has been hastened by the advent of the web, specially since most young people now prefer to get their news from the web (The Economist, 2006 p1). This business report seeks to carry out a PEST analysis of the newspaper industry in developed nations, a SWOT analysis for the Guardian Newspaper, which has one of the highest readerships in the UK, and carry out a Lewins field force analysis for the impact of the internet on the industry in developing markets. Finally, it go away besides discuss the reason for continued success of the constancy in India. PEST Analysis of the Newspaper Industry PEST is an acronym that stands for political, economic, social, and technological factors affect the operations of a business. After assessing these factors, business managers, can then tell the factors that pose risks or opportunities to inform their decision-making. It provides the context for the role of the organization in relation to its external environment. It alike underpins various other analytical techniques such as scenario planning at micro-level, for example, individual or institutional, or macro-level like UK-wide, EU-wide, or worldwide (Meyer, 2012 p58). Depending on the scale and scope of the analysis, business managers consider the factors that influence changes, factors that will be important in the future, and those important at present. Its benefits to the business include spotting of business opportunities and show what direction change is taking in the environment to shape what is happening. Moreover, it helps the business to avoid projects that could end up